B2prity inspires people to celebrate the moment. Everything we do is designed to help you feel great in the moments that matter most. We believe that sharing our experiences makes them more meaningful and way more fun. And we can look great doing it.


B2prity was founded in 2014 by a team that celebrates the beach lifestyle; a faithful few who dared to believe that beautifully designed swimwear didn’t have to cost a fortune. What started with a few simple bathing suits evolved into a brand loved by people in more than 100 countries across the globe.

We are inspired by the places our customers take us. Whether it’s sunbathing on the sandy beaches of St. Tropez, sightseeing on the colorful streets of Sao Paulo, lounging at an exclusive rooftop party in Los Angeles, or catching a wave off the shores of Surfrider Beach in Malibu; Cupshe has traveled the world through the eyes and the experiences of our customers.

And it’s the millions of passionate B2prity customers around the world who bring the magic to life. They inspire us every day as they live their life to the fullest and this fires us up to keep creating the most awesome, innovative apparel possible.

SIZE & FIT FAQS

1. How do I find the right size?

Use our Size Guide tool to find the best size based on your measurements.

For more specific sizing information,please feel free to reach out to our Customer Care Team and we'd be happy to help you find the perfect fit!

2. Can I purchase different sizes for tops and bottoms?

Yes, you can view separates that you can mix and matchhere. Although we do also have plenty of cute swimsuits that are sold in sets, we're working on developing more mix and match silhouettes, so stay tuned!

3. Is everything true to size?

At B2prity, we take pride in our dedication to making sure that all of our pieces are true to size. The best way to choose the right size for you is to take your measurements according to our 'How to Measure' guide above.

4. Why are there different size charts on the website?

To provide a better fit, we have listened to customers and constantly seeking ways to improve our products and optimize our size chart. If you have any questions about fit or need help selecting your size, please don't hesitate to contact ourCustomer Care Team.